About

b. 1986, HK.

My family hails from a town where no one dies of old age.

[at least, that’s what my grandfather made me believe]

Since moving twice from a small town in rural, Southern Brazil, my grandfather resorted to [somewhat imaginative] stories to keep his past alive.

How could I forget the barber who switched radio stations every time he nipped a single strand of hair? Or the cross-river, watermelon-carrying, swimming competition?

Turns out that while Grandpa was preserving his roots, he was also planting a few seeds [in my brain].

Story-telling. Left-field ideas. The fantastical.

Three decades later, these seeds have grown on to become a career. And today, I imagine worlds for brands and tell stories on their behalf.

The beauty of it all?

I still find time to remind him - a 96-year-old, Alzheimer’s patient - of how a good story is truly unforgettable.


Work Experience

  • Digitas Dubai, Head of Creative / Senior Creative Director (2022 - )

  • MullenLowe MENA, Creative Director (2020 - 2022)

  • Wunderman Thompson Dubai, Associate Creative Director (2018-2020)

  • MullenLowe Brazil, Copywriter (2015-2018)

  • Dentsu Brazil, Copywriter (2015)

  • Africa/DDB + DPZ, Intern Copywriter (2012-2015)


Awards

Top 5 Creative Directors in the UAE according to the One Show (2021).

  • Effies

    🥇GOLD x1

    🎗FINALIST x6

  • Campaign Tech Awards

    🏆AGENCY OF THE YEAR

    🥇WINNER x1

    🎗FINALIST x2

  • Caples Awards

    🥇GOLD x1

    🥈SILVER x2

    🥉BRONZE x2

    🎗FINALIST x3

  • Young Guns

    🥈SILVER x1

  • London International Awards

    🎗FINALIST x4

  • Young Glory

    🥉BRONZE x1

  • CCSP (Brazilian Creative Awards)

    🥉BRONZE x1

    🎗FINALIST x1

  • Wave Festival

    🥉BRONZE x1

  • Cannes Lions

    🥈SILVER x1

    🎗SHORTLIST x11

  • One Show

    🥉BRONZE x1

    🎗MERIT/IN-BOOK x4

    🎗SHORTLIST x5

  • Clio Awards

    🥇GOLD (Sports) x1

    🥈SILVER x3

    🥉BRONZE x2

    🎗SHORTLIST x1

  • NY Festivals

    🏆REGIONAL AGENCY OF THE YEAR

    🥇GOLD x1

    🥈SILVER x3

    🥉BRONZE x1

  • D&AD

    🎗FINALIST x3

  • Dubai Lynx

    🏆GRAND PRIX x2

    🥇GOLD x4

    🥈SILVER x10

    🥉BRONZE x4

    🎗FINALIST x15


JURY Experience

  • NY Festivals

  • Effies

  • Caples

  • Shots EMEA


CLIENTS


MAIN PUBLICATIONS


contact

+971 55 492 0749

du_branco@hotmail.com